Thursday 2 July 2009

Teaser Trailer Analysis

Teaser trailers are used to advertise upcoming films that are near their release date. They differ from normal trailers as they are much shorter usually about 30 seconds long, therefore this means that they have little content in the clip and usually feature the important parts of the film. They are also released quite a bit before the opening of the film to create some talk and excitement about the film. They are usually placed in adverts and before movies start at the cinema. There purpose is to attract attention to the specific movie and create 'talk' about it so people are ready/prepared for when it comes. It will also bring new audiences which will make the movie more successful. Some of them aim to suit social networking sites such as facebook, myspace etc. They do this because social networking is a booming business which is growing and growing all the time. Facebook has over 200 million active users and over 100 million log in everyday, so if they suit to theses sites they have potential to reach millions of new viewers for the film.

Here is a normal trailer:
Trailer

Here is a teaser trailer:
Teaster Trailer

No comments: